Social Media

Social media refers to digital platforms and technologies that enable users to create, share, and exchange content and information in virtual communities and networks. These platforms facilitate various forms of communication, such as text, images, videos, and live publications, allowing individuals and organizations to connect with one another. Social media encompasses a wide range of sites and applications, including social networking (e.g., Facebook, Twitter), photo-sharing (e.g., Instagram, Pinterest), video-sharing (e.g., YouTube, TikTok), and messaging applications (e.g., WhatsApp, Snapchat). It plays a significant role in modern communication, influencing social interactions, marketing strategies, and public discourse. Social media allows users to engage in discussions, follow trends, and share personal experiences, thus shaping culture and societal norms.